No economic slowdown on Internet

E-COMMERCE STRONG; SEARCH ADVERTISING DRIVES TREND
By Frank Davies
Mercury News Washington Bureau

WASHINGTON - Internet commerce continues its robust growth, defying a sluggish economy that's teetering on recession, Google's chief economist and several analysts said Friday.

Electronic commerce has grown about 22 percent in the past two years, said Hal Varian, the economist, who spoke at a forum on the state of the Internet economy at Google's new Washington office. Ed Garrubbo, chairman of the Electronic Retailing Association, said online sales jumped 17 percent in the first quarter of this year.

"The lesson here is that the economic slowdown is not an Internet slowdown," Varian said. "The Internet is looking pretty strong compared to other sectors."

Robert Atkinson, president of the Information Technology and Innovation Foundation, a non-partisan tech think tank, predicted continued growth for online commerce as high-speed connections increase and "the core technologies are becoming faster and cheaper."

"The absolute growth has been steady now for several years. The Internet economy is almost counter-recessional," Atkinson said. He added that comparisons with past slowdowns are difficult because this is the first downturn in which online commerce has played such a big role.

Garrubbo said traditional retailers such as Saks are experiencing a boost in online sales while other retail sales in stores are leveling off. The falling dollar is also helping online businesses attract foreign customers.

Research, he said 53 percent of all computer hardware and software sales take place online, along with 30 percent of all toys, video products and auto parts. One survey showed that two-thirds of all Internet users have bought products online.

The looming recession may actually contribute to e-commerce, Garrubbo said, because cautious consumers are doing more research and comparison shopping online before making a big purchase.

"A recession forces smarter decisions, and there's an increased desire to go online," Garrubbo said.

Michael Avon, a venture capitalist with Columbia Capital, said investments in Internet companies and start-ups have dropped off a little from last year. But he said the coming development of open platforms on mobile devices and the increasing use of social networks to sell more services and products - even $3 personalized ring tones - will create new business opportunities.

The key to much of the e-commerce boom has been the success of targeted search advertising. Google is able to closely measure consumer sentiment, Varian said, and showed data that indicated how search queries and clicks on ads reflected the downturn in real estate and the seasonal nature of car sales.

Because the impact of search advertising is more measurable than TV, radio and newspaper ads, and the coveted demographic group of twentysomethings use the Internet more than other media, spending on online advertising will start to catch up with TV ads, Avon predicted.

Atkinson sounded one cautionary note about the growth of e-commerce - that officials in Washington "still don't understand how much of a driving force information technology and the Internet are in the economy, responsible for a lot of growth."

He called personalized online ads "economic rocket fuel" that makes much of that growth possible. Atkinson warned that worthy efforts to protect consumer privacy online - now under discussion in the Federal Trade Commission and Congress - could have the unintended consequence of threatening that growth.

High style for the stroller set

By Beth Teitell
Globe Correspondent

Are we grooming a new generation of label-obsessed fashionistas? It would seem so. Spring is here, and with it, the must-have tot collections from Armani Junior, Dior Baby, Little Marc (as in Jacobs) are coming down the slide. Designers often outfit celebrities tiny enough to wear children's sizes, but these days more of them are clothing actual children.

Among the designer styles for kids is a 3.1 Phillip Lim shift dress ($325).

Toddler chic doesn't come cheap. Armani Junior is selling $175 tracksuits for infants. Stuart Weitzman has infant-sized flats for $65. Chloe's showing a jumper for the kindergarten set at $188. There are $106 True Religion jeans for 2-year-olds, and 3.1 Phillip Lim shift dresses for preschoolers for a cool $325.

Over the top? Of course. And yet, for kids cruising around the Back Bay in fully-loaded $1,200 Bugaboo strollers, an infant-sized $200 tie-dye dress from Burberry seems, for some affluent parents, rather reasonable.

Sure, the economy's tough. But shhhh. Don't tell the children. The high-end kiddie market hit $45 billion in 2006, according to Michael J. Silverstein, author of "Treasure Hunt: Inside the Mind of the New Consumer" and a senior partner with the Boston Consulting Group. "The baby is pretty recession proof," he wrote in an e-mail. Splurging starts with the crib and stroller and escalates into many other categories. "The mothers tell us they want their kids to get off to the right start."

Even so, Silverstein said he expects the apparel portion of the upscale children's industry to soften. But not everyone is abandoning high-end children's boutiques for JCPenney.

"I feel like you can get sweeter clothing at Bonpoint and Petite Bateau," said Back Bay mom Michele Gleason, as she pushed her sons along Newbury Street in a high-end double stroller. Both retailers have locations in the Back Bay.

This past winter Gleason bought 2-year-old Nicholas several cashmere sweaters, and on a recent morning he was wearing $100 sneakers. European, naturally. "It gives me an excuse to buy nice things for myself," Gleason said, laughing. "I have to match."

While many mothers adore dressing their kids in high style, not everyone is enthusiastic about the trend. "We're seeing the InStyle-ization of parenthood," says Pamela Paul, author of the new book, "Parenting, Inc." "The celebrity magazines have moved from wedding mania to baby mania."

Indeed, magazines such as UsWeekly and People are awash in celebrity baby fashion trivia. Last fall, OK! magazine reported that ultra-chic shoe designer Christian Louboutin was making shoes for then 18-month-old Suri Cruise, daughter of Tom Cruise and Katie Holmes. Zahara Jolie-Pitt was photographed carrying a small Valentino shoulder bag, made to match one owned by her mother, Angelina Jolie.

Designer label mania may seem a threat facing only the affluent, but no one's immune to its siren song. The same shimmer of celebrity that prompts working girls to spend $2,000 on handbags they see Cameron Diaz and Jennifer Aniston carrying will make them covet whatever the tiny It girls are wearing, says Dana Thomas, author of "Deluxe: How Luxury Lost its Luster." That's if they can even get it. Zahara's bag was fashioned just for her, the fur wraps Dolce & Gabbana made for Jennifer Lopez's new twins are not available in stores.

While dropping $150 on a cashmere hoodie for a baby appalls many people, in certain circles it's seen as a cheap way for mom to get her fashion fix. "You feel a little less guilty because it's not as expensive as buying a $600 shirt for yourself," says DailyCandy.com's Katie Dick, who, as managing editor, oversees the website's six kids' editions.

But can parents let their kids be kids if they're outfitted in toddler couture? Author Paul doesn't think so. "The message any parent will send is, 'No, no, no. Don't play in mud. You may get that dress dirty,"' she says. "What does that tell them about what's more important? Openly exploring their environment, or wearing something pretty?"

Which is why many parents subscribe to this philosophy: Better an expensive outfit - even one received as a gift - should go unworn than get soiled. Indeed, the tags still hang from almost one-third of the clothing donated to Room to Grow, a Boston and New York-based nonprofit that provides parents with support and baby supplies, reports the organization's Audrey Becker.

"We get lots of French clothing, lots of Burberry, Petit Bateau."

Forget the flowers! Mom wants a new designer handbag for Mother’s Day.

What mom really wants for Mother’s Day is a new designer handbag so eFashionHouse.com is making shopping for mom easy with free shipping.

Sky Valley, CA (PRWEB), April 24, 2008: Gone are the days where shopping for mom meant a pretty floral arrangement or a box of her favorite chocolate. Today’s moms are more interested in trendy or classic designer handbags, so eFashionHouse.com is making shopping for mom a little easier with free shipping for Mother’s Day (May 11).

Named Best of the Web by People StyleWatch for below retail priced designer handbags and recognized by About.com as the top of three online retailers of off-priced Chanel, eFashionHouse.com has all the designers and styles moms want. From handbag darling Elaine Turner, to couture legend Chanel, to American staple Coach, eFashionHouse.com offers the latest in designer handbags for all budgets.

"It’s not only fashionistas that want the latest designer handbag all the time, today’s mom is very hip and wants to carry a nice leather handbag as well" said Anna Miller, eFashionHouse Owner. "To meet the needs of our clients, we now carry handbags that are age-friendly…meaning most of the designers we carry cater to women of all ages who simply love fashion."

Not only does eFashionHouse.com, and its five fashion ecommerce stores (BrandsBoutique, LuxuryVintage, DesignersLA, ItalysOutlet and ValueBags), offer a wide variety of authentic designer handbags but they guarantee the lowest prices online for Tano, Melie Bianco, Murval, Elaine Turner and Pietro Alessandro. Plus the site offers a layaway plan that allows its clients to pay over time and still get the bag of their dreams.

If you still don’t know what to get mom, here’s a couple of hot selling bags that are sure to make her smile (and maybe even giggle with glee):

• COACH Hamptons Cream Large Tote – 26% off
• ELAINE TURNER Andie Platinum Distressed Leather Satchel – 24% off
• Tano Bauhaus Leather Tote – 21% off
• Gucci Brit Medium Tote in Brown – 26% off
• Yves Saint Laurent Downtown Tote in Cream – 21% off
• Vintage Chanel Quilted Lambskin Shoulder Bag – only $499

In addition to huge savings on brand new, 100% authentic designer handbags, shoppers will receive free ground shipping from April 24th thru May 2nd on purchase over $100 with coupon code MD08. Plus there is no sales tax on all purchases worldwide.

About eFashionHouse.com
Anna Miller is the President of i-GlobalMall.com, Inc. She operates the website http://www.efashionhouse.com/ and sells high-end authentic designer handbags and accessories at off-retail prices. EFashionHouse.com was named Best of the Web by People Magazine StyleWatch for Discount Designer Handbags and Purses. eFashionHouse.com should not be confused with any other website selling a similar product or using a similar name. EfashionHouse.com is the home of five fashion ecommerce stores: BrandsBoutique, LuxuryVintage, DesignersLA, ItalysOutlet, and ValueBags. Anna is considered an Internet Pioneer & Ecommerce Entrepreneur. She’s been reselling Designer Merchandise online since the early 90s. eFashionHouse.com has an extensive Press Page and a Fashion Blog Network. Visit the site for more details.

Shopping Online for a Designer Handbag

Linsay Lohan with Pietro Alessandro Handbag
eFashionHouse.com

by The Bag Lady

Fashionistas are constantly keeping up with the up-to-the-minute trends, especially having "owning" their own designer handbags, one, two, three, -- actually hundreds! If you’re a fashion admirer on a budget, it might be somewhat challenging to find handbags that you can afford. Here are some sites and stores you’ll want to investigate, as well as some tips for shopping if you are hoping to find the best deals.

The internet destination eFashionHouse has an excellent selection for you to select from if you’re looking for any type of designer handbag brands, prices, sizes and styles. You’ll find designs from Versace, Louis Vuitton, Chanel, Gucci and Dior, as well as an excellent pre-owned store called LuxuryVintage. The site has everything you require in order to stand out in a crowd and produce your own personal fashion statement.

Online Handbag Blog Resources
If you’re looking for a large designer handbag selection, you’ll also want to check out these Google Blogs: ValueBags.com, LuxuryVintage.com, TanoBag.net, MelieBiancoHandbags.com, MurvalHandbags.net, PietroAlessandro.net, ElaineTurnerHandbags.com, and DesuignersLA.com. Brands like Marc Jacobs, Burberry, Prada, and Fendi are featured, and you will probably save money by shopping through the blogs because the prices are more affordable than in most department stores with additional discount codes posted daily.

You will find Prada messenger bags to use for work or school, and the designer book bags from Prada are fashionable and convenient as well.

Pricing and Style
When you’re trying to locate a designer handbag, it’s best to buy one that will go with just about everything in your closet. Elaine Turner handbags, Murval handbags and Melie Bianco handbags come in a variety of low to moderate prices in black or brown neutral seasonless colors and you can wear them with anything from a business suit, to a t-shirt and jeans. In addition, you want to make sure that you buy a bag that is large enough to fit all the items in it that you will need for the day. Small bags are generally used to carry inside a large day bag or for evening wear, so you want to make sure that it will work for you and your lifestyle.

We don't like using or suggesting online shoppers to use eBay auctions anymore. We've heard too many horror stories about fakes, defective and horrible merchandise being shipped through the auction sites. Some of the stores have handbags and make sure you purchase from a reputable seller. Brands like Isabella Fiore and Chanel are featured at some online stores, and the prices are high. You would probably be better off shopping at a reputable site like eFashionHouse.com where everything is reduced to sell. Write to the site and ask for an additional discount. They will usually send you an extra percent off your purchase when you are ready to place the order. For example, if you send them an email, you may be able to get an extra 5% off Chanel, Chloe, Hermes and other high end items excluded from their Sale sections. Otherwise, if you browse their Sale and Final Clearance sections you can find a huge amount of designer handbags and accessories at an additonal 10% to 20% off using coupon codes OFF 10 and OFF20.

Let's face it. Women love a new purse, and even in economic times where the budgets are tighter, they can afford an Elaine Turner bag, a Murval bag or a Melie Bianco bag. They are all priced just right and very high end fashion designed. Happy online shopping!

Fashion on a Budget - Designer handbags, clothing and shoes

By Woody Lee

There has been a lot of talk about the economy lately and the forecast isn't looking too good which means it's time to start looking at ways to tighten the budget and cut back on the things you don't absolutely need. Though the thought about going without might seem grim at first, there is a silver lining when it comes to shopping. Just because you have less to spend on fashion doesn't mean you have to stop trying completely, following is a list of tips that help the budget fashionista in all of us keep looking fabulous.

Clothing
I thought starting off with the most obvious wardrobe item was a good way to kick off the list especially since a lot of us have already started thinking of spring wear, plus shopping for clothing on a budget is often the easiest. Although no one likes to worry about the economy, one positive result is retailers know that consumers are holding onto their money tighter than before, so they are more willing to hold sales and make higher decreases to entice consumers to spend. Here's a great way to take advantage of dropping prices but still come out with the stuff you want:

Be a savvy sale shopper: I already mentioned how you might notice more sales and promotions from retailers in an effort to boast slow profits, so as a savvy shopper it pays off to know when your favorite store is holding a 'secret sale' (join a mailing list or befriend the sales staff to become a VIP), end-of-season sales (household names like Banana Republic and Macys hold seasonal sales where items are 40% off), watch for the buy-one-get-one-half off type of coupon sales because you can buy the non-sale item you've been eyeing and get another item half off.

Shop online: Even the most experienced shopper can find it daunting to keep up with the sale schedule at their favorite stores which is why shopping online has become so popular. Gone were the days where you weren't sure of your size or if something looked good, most online shops allow for easy returns. But it's better to know the types of clothes you look good so you won't have to mail back a bunch of returns. The best part about shopping online is that often times you can find the same brands at cheaper prices because an online retailer doesn't have to pay for retail space. If you don't believe me, I found Rachel Pally dresses at 50% off at DesignersLA.com or check out ShopBop and click on the 70% off sale section (you'll be amazed at what you see). Plus if you sign up for your favorite e-tailers email list, you'll get even more savings with sale announcements and coupon codes sent right to your inbox. What's easier than that?

Invest in classics: Though sale shopping can result in a ton of savings, to really save money try not to buy something you won't end up wearing just because it is on sale. Sure a designer label pink suede skirt at 80% off is a great deal but if it's hot outside or pink suede isn't in style when the weather cools, you've wasted money that could have been used toward something you'll wear again and again. Trends are always fun but invest in a couple of classics that can take you through an entire season. I'm thinking white wide-leg pants and a yellow dress but you can pick your favorite spring staples.

Vintage: If the thought of secondhand shops scares you than you haven't been shopping at the right vintage store. Vintage can be ultra-hip and you'll be surprised to see what you find in the right vintage store. Make sure to find one that offers items in good condition and reasonable prices (some are actually expensive) and go hunting for shift dresses, capris and 50's style blouses that have been seen in all the fashion magazines. Plus there are even some great online vintage shops (JillsConsignment and LuxuryVintage) that carry amazing stuff in awesome condition.

Handbags and Accessories
It doesn't matter if there are tough times or not, fashionistas are constantly on the lookout for bargains on designer handbags. The good thing is that a good designer handbag has a much longer run than designer clothing because if you invest in the right designer purse or designer jewelry you can wear it for many months as opposed to changing up your clothes due to trends and weather conditions. And even though designer "it" bags cost more than ever, the average designer label handbag costs $2k, I've done my homework and found ways to score a hot designer bag, designer jewelry or accessory from Prada, Gucci, Tod's, Chloe, Anya Hindmarch, Marc Jacobs, Yves Saint Laurent, Valentino, Burberry, and even Chanel at up to 70% off retail. Don't believe me, see for yourself:

Shop online: As with shopping for clothing, shopping online for designer accessories can really pay off. Unlike clothes, you don't have to worry about how an item will fit because most reputable sites will list the exact measurements and provides photos from all angles so you can see exactly what you're getting. Since online retailers don't have as much overhead as say a big department store (it's hard to find a designer handbag in a small boutique), they are able to offer substantially more savings for the exact same purse. I recently picked up an authentic Chanel handbag at for 50% off retail at eFashionHouse.com and the selection is endless. Based on my budget (and a little bit of principal) I would never pay full price for a designer handbag because I know if I wait for the "it" bag craze to die down, I'll visit my favorite site and get the bag 40% off. You can also shop for brand new designer jewelry from Chanel, Gucci and others at more than 60% off.

Wait for end-of-season sales: All of the major department stores mark designer handbags off toward the end of the season an although it's nice to carry a bag as soon as the season starts, if you can hold out, you can find what you're looking for. But if you plan to wait for these sales, make sure you are the first to know because inventory goes fast and is usually sold out the day a sale starts (if you miss the boat, visit the discount designer handbag web sites who sell authentic bags at a discounts year round).

Out with the old, in with the new: If you are as much of a handbag lover as I am than you probably have a couple of designer handbags lying around that you haven't used in a while which means you can afford to get rid of them. If you sell these unused accessories on eBay or to a consignment shop, you can have some extra money to spend on the designer handbag you really want. Try it out, it won't hurt as much as you think.

Vintage: More than even clothes, vintage designer handbags, jewelry and accessories (wallets, scarves, etc.) can not only save you money but even outlast many of the trendier bags. Sites like LuxuryVintage sell authentic Chanel handbags in amazing condition (little to no wear) for as low as $400 and since Chanel handbags are timeless, this is a small price to pay for a bag you can wear for years to come.

Don't be a snob: In addition to the luxury leaders like Marc Jacobs and Prada, the handbag heyday has allowed for smaller labels like Elaine Turner, Tano and Pietro Alessandro to make a name for themselves. Often made from the same high end materials as couture fashion houses, it's easier than ever to score an ultra-soft trendy handbag, like the Elaine Turner Paige Python Frame Bag or the Alex Tote, for a fraction of the cost of an expensive designer label.

Cheap Chic: We usually don't like any handbags that fall into the $15-$40 range but we have to say that lines like Melie Bianco and Murval are quickly making us change our mind. We wouldn't recommend spending your money on a bunch of cheap, poorly made handbags but if you want the look of the moment handbag, than Melie Bianco will probably have it. Visit DesignersLA.com and be amazed at how Melie Bianco manages to make such stylish and gorgeous handbags at such unbelievable prices.

Shoes
There is not a lot of advice we have on shoes because we think that most savvy shoppers (who are women at least) have this category covered but we'll include a couple of pointers just in case you need a refresher:

Invest in a good pair: Shoes are quickly becoming like designer handbags in the fact that they are wildly expensive and there are now a ton of "must-have" styles. Christian Louboutin is the leader of the pack, followed closely by Jimmy Choo and Manolo Blanik but finding a pair of these beauties at a discount can be pretty tricky but not unheard of. If must have another pair of shoes (to add to the 30 you already have), than try to invest in as much shoe as you can afford. Maybe we walk a lot but we've found that investing in a good pair of shoes (leather upper and leather sole) can take us a long way.

Online: There are a ton of online sites selling only footwear and it's sometimes hard to go through them all but the one good thing about so many choices is that there is more competition which means that price points will be lower. We haven't found a ton of online sites that we like to shop at for shoes because we tend to shop for more high end brands (goes back to that investment thinking) and there aren't a lot of sites that sell expensive shoes but one place I have found luck at saving money is eBay (yes, eBay). I would never purchase a designer handbag from eBay because there is no way to guarantee that you are actually getting an authentic designer handbag but shoes are less likely to be knocked off. But be prepared to search often because the selection is limited however you can find some amazing deals (brand new Lanvin flats for $200 or Prada heels for $100). So brush up on your bidding war skills because wining a pair of Manola Blanik Mary Janes is harder than actually walking in them.

Sales: Like clothes and designer accessories, the best and easiest way to save money is to know when your favorite shoe store is having a sale, but the early bird gets the worm in shoes sales because if there is one thing women have in common its shoes.

So although a slow economy can be a huge drain on your wallet, just remember that looking good doesn't have to suffer a recession as well. Become an experienced (and smart) shopper and you'll ride out tough times with the shirt on your back.

Woody Lee is a free lance writer, blogger and fashion addict living in New York City. She loves fashion, she loves high quality designer handbags, and she absolutely dislikes paying full price.

Recession proof online shopping designer handbags

by Anna Miller

With all the talk about recession issues there’s one thing you can depend upon no matter what shape the economy. Online shopping saves you time, money and stress. At close to $4 a gallon, gasoline is not worth buying to drive around town. It is easier to sit at your computer and get everything you need. Save that gas money and use it to buy yourself something.

One of the great things about shopping online is 24 hour 7 days a week availability. And, with the help of search engines like Google, a person can get anything they want at prices much lower than what they would pay at the store.

Considering fuel charges alone, one trip to the local shopping mall could be as much as you would pay for a new designer handbag by Melie Bianco or MURVAL. These designers create the high end look without the high end price tag. They also provide roomy versatile purses made of eco friendly materials. If there is one thing a woman can not live without it is an occasional new purse.

If leather is your choice of handbag, Elaine Turner makes a complete line of affordable, moderately priced women’s bags and accessories. Elaine is fairly new to the designer handbag scene. She started her handbag business in Dallas, Texas around 2000. Her designs are made exceptionally well, and the handbags have classic appeal among women.

All-in-all, to recession proof shopping habits, you must start thinking smart about using your budget wisely. An average trip to the mall or department store costs about $12 in gasoline, plus lunch about $16 (minimum), and parking in major cities anywhere from $6 - $15. That’s a hefty price to spend an afternoon browsing stores. The irony of the situation is most of the stores you browse are available online, too.

You may feel the day out is deserved after a long work week -- agreed. Treating yourself with a reward is motivating. That’s not the point, here. If the economy dictates our spending, then maybe we need to re-examine how we spend and where our money goes.

McDonalds just announced the introduction of a new flavored ice-coffee on tap in their fast food restaurants. I bet many of the Starbuck addicts at $5 a pop will try switching to the $1.89 McDonald coffee. It is a smart choice and an alternative without depriving yourself of something you enjoy. And, the savings is huge if you drive through or stop for coffee once per day.

Same is true with designer fashion accessories like handbags, purses, scarves, hats, jewelry, and tote bags. Why deprive yourself of something you want if there is a way to obtain the items at affordable prices. A fashion keepsake is something you will have forever. So, it only makes sense to find something affordable and adorable. Online shopping provides resources to get these special things at great discount prices.

It appears as though the designer industry is out of control. From handbags to watches to foot wear, shoes, boots, and just about anything with a designer label has gotten to an unreachable, unattainable price level. Some people advocate the rental of these high end designer items to give the appearance of affluence. It is somewhat discouraging to know people feel the need to put on a fake front by renting fashion. And, it doesn’t fit into the smart shopper attitude. Why rent and pay high fees when you can buy something of your own.

Actually, with all the transmitted diseases and germs spreading like viruses, who would want to use a purse an unknown person carried previously. Scary thought seeing as an average trip to the doctor is about $150, and if medication or a shot is needed, add another couple hundred dollars. Not worth the risk nowadays. Designer rental companies are a lot of hype and advertising without ROI (return of investment) for the customer – very high cost, extremely low value.

Well, it is time to go surfing -- nope, not to the ocean, directly to Google. You want a new designer handbag -- easily, type into the search box, Designer Handbag. A list of resources appears before your eyes. Browse the online stores, compare prices and choose wisely. Contact the website with questions. A good online store will respond to your questions promptly. Find those special places online to get the things you want without any overhead expenses. You can shop anytime day or night, save time, save money and do it all in the privacy of your own home.

Happy bargain hunting online is a great way to shop smart using your budget wisely.

About the Author
Anna Miller is the President of i-GlobalMall.com, Inc. She owns and operates a website called http://www.IGMproducts.com. Selling online for over twelve years, Anna is considered an Internet Pioneer and Ecommerce Entrepreneur. eFashionHouse.com was named Best of the Web by People StyleWatch Magazine for Discount Designer Handbags & Accessories. About.com named eFashionHouse.com the top online retailer of discount Chanel.